Our client is a local news website tailored for the mobile web. It brings free county- level news to any internet-enabled phone. It sources all its news stories from local ‘citizen reporters’ (i.e. anyone who wants to report the news) who are paid via mobile-money for each article our editors publish. Our client is one of the most far-reaching and cost-effective media models presently available in the country. They are looking for a Social Media & Distribution Content Manager
Key Responsibilities:
- Oversee the way our 15 county news editors run all our social media platforms: FB, Twitter, Instagram, WhatsApp.
- Design and execute experiments & campaigns to grow our reach/following on all our platforms.
- Design, update, communicate best-practice social media guidelines for writers to share their content.
- Find new innovative ways to distribute content; e.g. WhatsApp broadcast lists, pop ups, sms alerts.
- Design campaigns to allow our followers to inform the news content we produce (content, story tips).
- Design quarterly and yearly objectives with CEO.
- Communicate progress weekly to the team.
Qualifications:
- Outstanding verbal and visual communication skills.
- Do you have at least 3 years experience being the lead social media manager for an online publisher? (being in charge of at least 3 social media platforms incl. Facebook).
- Do you have a passion for social media and a natural curiosity on how to improve audience reach?
- Proof you led the growth of social media reach for an organization.
- Proof you designed and carried out content experiments?
- Ability to pick up new programs quickly (What is your approach in learning a new program like Google Suite, Slack, CRM…)
- Programs: Social Media management software, Facebook Analytics, Google Analytics, Google Suite, Excel, Slack.
- Strong and long-lasting passion to write about a particular subject (any)
- Self-driven: show several examples where you carried out a project from start to finish.
- Ability to adapt quickly to new ideas or technologies and ability to multitask, working independently under deadline pressure and prioritize task.
- Do you have a scientific mind for experimentation? Build a hypothesis > test > conclude > reiterate
- Proven examples of picking up new programs quickly (how do you go about learning a new program like Google Suite, Slack, CRM…).
- To keep up with the speed and energy you must be very organised, and a rapid & clear communicator.
- Risk-taker and creative thinker: we’re building the media and distribution channel of the future.
Applications:
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