Head of Commercial

Our client, an innovative company that deals in Financial solutions, Gaming, Content and B2B is currently looking to recruit a Head of Commercial. The ideal candidate Must have a Bachelor’s Degree and a minimum of 10-years’ proven experience of Sales, BDM & Marketing with at least 5 years in senior leadership. They should have relevant experience and working knowledge in content, financial, B2B and gaming management.

Key Responsibilities:

Lead the formulation/implementation & operationalization of the Commercial management framework & strategy.
Ensure all acquisitions are within reasonable cost of acquisition.
Ensure marketing campaigns are effective in deriving revenues.
Retention of existing customers through cross and up selling.
Provide best in class customer support and relationship management.
Gather market feedback, study current and future trends emerging within the various product lines.
Formulate market decisions on new propositions which are well researched, developed and tested.
Deliver as per agreed targets all expected revenue, while retaining baseline revenue.
Focus on new customer acquisition to support business growth and development.
Drive loyalty, and ARPA growth initiatives seeking to deepen wallet share on existing customers.
Lead and drive the development of all policies and procedures related to commercial operations.
Setup and manage third party partnerships aimed at acquisition and growing usage.
Drive the growth of the B2B segment by proposing and developing relevant business solutions.
Develop, retain and motivate existing team while recruiting for new members.
Drive overall operational efficiency across the commercial function.
Ensure compliance with all legal and regulatory requirements and reporting procedures.

Qualifications:

Must have a Bachelor’s degree in Sales/Marketing/BDM/product development/ or related.
MBA or Master’s in a related discipline, is an added advantage.
Must have 10+ years relevant experience in Marketing/Sales/BDM/product management.
Working experience and knowledge of content, financial and gaming management and B2B.
Ability to manage multiple contracts based on experience gained across professional services.
Contract risk management and training.
An understanding of benefits frameworks, benefits tracking, and effective governance structures.
An understanding of procurement processes, benefits frameworks & typical strategies.
Pricing: An understating of rate card pricing and commercial modelling.