Marketing Manager – Nairobi, Kenya.

Our client, a dynamic Agriculture Company that provides solutions to large, medium & small-scale growers is looking to recruit a Marketing Manager to be based in Nairobi, Kenya. This role will report directly to the Managing Director and the ideal candidate will be responsible for developing & implementing marketing & advertising strategies for the Company to build brand awareness & increase sales. He /she MUST have an excellent background traditional & digital marketing background.

Key Responsibilities:

• Develop & implement marketing strategy, initiatives & plans.
• Develop & implement customer retention & development strategies.
• Spearheading new product development.
• Ensuring Company brand visibility & awareness.
• Design seasonal marketing campaigns & additional promotions.
• Enforce compliance of operational policies, procedures & statutory requirements.
• Prepare marketing reports & projects plans.
• Incharge of budget formulation & stewardship for the department.
• Coaching & mentoring direct reports to ensure excellent performance & effective succession planning.
• Move marketing online, give more real-time trend analysis through the use of data.
• Develop & implement the consumer relations management process including consumer events.
• Monitor, review and recommend ways to ensure brand implementation.

Qualification:

• Must have a bachelor’s degree in Marketing from a recognized institution.
• Candidates with a master’s degree will have a distinct advantage.
• CIM or professional qualification in marketing will be a distinct advantage.
• Professional membership to a marketing body will be a distinct advantage.
• A Minimum of 8 years’ experience in consumer goods, 3 of which should be in managerial level.
• Excellent background in implementing CRM, E-commerce, Website Design and App Development.
• Must have experience working in the consumer goods industry.
• Prove intellectual leadership in managing people, operations & financial resources.
• Strong interpersonal skills.

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