Brand Manager – Motor Bike.

A leading automotive Company in Kenya is seeking to recruit a Brand Manager for their Motorbike Division. The successful candidate will provide leadership in the development and implementation of the Brand’s strategy to deliver excellent and sustainable results in revenue generation, customer service in order to ensure profitability and increase market. The ideal candidate Must have 10 years experience in Automotive Sector with at least 5 years in sell of Motorbikes.

Key responsibilities:

Provide leadership in the development and implementation of Brand strategy to achieve profitable results and increase market share of sales, services and parts.
Lead the development of comprehensive Brand policies and procedures that provide guidelines in compliance with the manufacture and Company standards in service delivery.
Champion the performance of the division through development of proactive training programs, regular feedback and performance appraisals for the Brand team to ensure achievement of the set targets.
Provide leadership in the development and implementation of the Brand budget, to ensure efficient allocation of resources necessary for implementation of strategy, and monitor utilisation to ensure efficiency in use of resources.
Provide leadership in the development and growth of Brand dealer network (both 3s and 2s) around the country to support the achievement of the division targets.
Provide leadership in the management of sales activities, aftersales activities and Assembly operations, cost and forecast sales data (for units, parts and service) to promote the achievement of the set targets.
Represent Brand in lobbying motorcycle specific agenda to the Kenya Government and EAC Secretariat through active participation in forums such as Motorcycle Assemblers Association of Kenya, Kenya Association of Manufacturers, Kenya Private Sector Alliance and meeting with relevant government ministries and department such as Kenya Bureau of Standards and National Treasury.
Supervise the design, execution and follow up on events and promotions that give the Brand high profile and appropriate positioning to the right market segments in order to grow the market share.
Develop strategic partnerships with the manufactures, communicate regularly on market and product issues to facilitate price negotiations with the manufacturers.
Confer with the Company’s MD and other Senior management members to review achievement and discuss required changes in goals or objectives resulting from currently prevailing market and economic conditions.
Promote customer visits in order to understand the customers’ needs and to promote customer satisfaction and retention.
Lead the provision of a conducive working environment at the workshop and showrooms in the Division in line with the ANZEN guidelines.
Lead the implementation of Total Quality Management to enhance efficiency and effectiveness in the Brand’s operations.

Qualifications:

Bachelor’s degree in a technical or business-related field from a recognized University.
Must have 10 years’ experience in Automotive Sector with at least 5 years in sell of Motor bikes.
Global Automotive industry awareness.
Strong interpersonal skills including ability to promote ‘win-win’ outcomes.
Ability to listen and interact meaningfully with people from across the social spectrum, from technicians to CEOs.
Energetic, versatile and enthusiastic with ability to motivate team.
Expertise and experience in budgeting and cost management.
Knowledge of relevant legislation and professional standards.
Warehouse and inventory management skills.
Product knowledge.
Performance management skills.
Customer management skills.
Knowledge of EHS policies & practices.